The diagnostics field is changing fast, and Maria Urso is helping it keep its humanity. As Director of Medical Communications at Exact Sciences, she focuses on communicating complex science to healthcare providers and equipping them to communicate effectively with patients.
In this episode of Expertly Said, Maria breaks down what it takes to educate these audiences in a world flooded with new tests and large amounts of data.
Maria believes that medical communications should bridge the gap between scientific precision and human understanding. As diagnostics evolve—especially in an era of multi-cancer detection and direct-to-consumer testing—patients are being marketed complex tools that even providers struggle to keep up with. Many tests aren’t yet reimbursed or incentivized, creating gaps in education and understanding.
For Maria, the role of medical communications is to fill those gaps responsibly, providing healthcare providers with the knowledge they need to explain tests accurately and the tools to do so succinctly. That means offering multiple formats—from infographics and plain-language summaries to audio and video—so everyone, regardless of background, can access and absorb the information.
Expertly Said is a podcast on the art and impact of communication. Each episode features a conversation about how people connect with understand and influence one another.
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